truHypothesys

ux/ui design
branding
dashboard design
research

truHypothesys enables banks to assess risks in retail loan pools and helps NBFCs unlock funds by connecting with large investors through a streamlined platform.

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We collaborated with truHypothesys to design the SaaS Dashboard, a powerful tool that enhances financial decision-making by providing a clear and intuitive interface for assessing loan portfolios.

The dashboard allows users to efficiently analyze risks and manage investments, offering a streamlined experience for both banks and NBFCs. Our design focused on simplifying complex data, ensuring that key insights are easily accessible, empowering users to make informed decisions with confidence.

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In summary, through the redesign of the Patel Brothers website, we successfully enhanced the user experience and visual appeal, creating a modern, mobile-optimized platform that highlights the brand's rich heritage and wide range of South Asian products. By improving navigation, responsiveness, and calls to action, the new site better engages customers and reflects Patel Brothers' commitment to quality and authenticity. The project not only improved site usability but also strengthened the online presence of one of the largest Indian grocery chains in the U.S.

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